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Gander Mountain Moves to Take Realistic Toy Guns Off Its Shelves
ST. PAUL, Minn., February 5, 2007 — Gander Mountain Company (Nasdaq: GMTN), announced today that it is pulling realistic replica guns from its stores in Minnesota and will sell only airsoft guns that are obviously and unmistakably toys.
Gander Mountain will phase out realistic replica guns, in favor of the obvious toy guns, in all its 105 stores as soon as possible.
The new sales policy is in support of law enforcement agencies and local government ordinances regarding the possession and use of replica firearms. These ordinances are under review in the company’s home base of Saint Paul, Minnesota, and many other parts of the country.
“This is the right thing to do,” said Mark Baker, CEO of Gander Mountain. “We are dedicated to the safe and responsible use of the products we sell. Every firearm, whether it’s a replica or the real thing, should be handled in a safe manner. By offering only airsoft guns that cannot be mistaken for real weapons, we are doing everything we can to encourage their safe handling and use.”
Gander Mountain is known for its commitment to safety in the outdoors. The company’s stores are the largest provider of hunter education and firearms safety courses in the United States. The outdoor retailer has more than twice the locations of its nearest two competitors combined and sold nearly $3.5 million in airsoft guns and products last year.
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About Gander Mountain Company
Gander Mountain Company (Nasdaq: GMTN), headquartered in Saint Paul, Minnesota, is the nation’s largest retail network of stores for hunting, fishing, camping, marine and outdoor lifestyle products and services. Since 1960, the Gander Mountain brand has offered an expanding assortment of competitively priced outdoor equipment, technical apparel and footwear, as well as gunsmith, archery, ATV, boat and marine services. The stores feature national, regional and local brands as well as the company’s owned brands. Focused on a “We Live Outdoors®” culture, Gander Mountain dedicates itself to creating outdoor memories. There are currently 105 Gander Mountain outdoor lifestyle stores in 22 states. For the nearest store location call 800-282-5993 or visit http://www.gandermountain.com/.
Cautionary Note Regarding Forward-Looking Statements
Any statements in this release that are not historical or current facts are forward-looking statements. All forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward-looking statements. Certain of these risks and uncertainties are described in the “Risks and Factors Affecting Current and Future Results” section of the company’s Annual Report on Form 10-K for fiscal 2005 and other required reports, as filed with the SEC, which are available at http://www.gandermountain.com/ and at the SEC’s website at http://www.sec.gov/.
Contact:
Gander Mountain
651-325-4300
investorrelations@gandermountain.com |
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